Boraie Development Where Lifestyle Meets Luxury

Strategically located in the heart of New Brunswick, New Jersey, The Aspire provides the sophisticated lifestyle needed by the today tenants. Coming with a total of 238 residential units, this development comprises of studio apartments, one bedroom apartments and two bedroom apartments, The Aspire is only a few steps away from the New Brunswick Train Station. The apartments are surrounded by state of the art amenities. The presence of a 24- hour doorman together with an on-site maintenance and management provide tenants with a sense of security. The building also comes with an attached parking area that has direct elevator access to the lobby.


Each unit has its own storage and indoor bike storage as well as a rooftop sundeck and garden that has enough space for outdoor BBQ. Residents can keep fit at the fitness and yoga center. The charges for this facility are included in the monthly rent. Other facilities also include a neighborhood nightlife, dining, and shopping center. In the event of a situation that calls for the attention of a healthcare practitioner, residents can walk to the Robert Wood Johnson Hospital System, Children’s Cancer Institute which is located directly adjacent to the Aspire.


The Aspire dream came into conception in 2013 when basketball star Shaquille O’Neal came into partnership with a prominent New Brunswick developer, Boraie Development. Having grown up in Newark, this was more like giving back to the society that raised the basketball star to what he is today. The Aspire is one among the many projects that O’Neal and Boraie are working on to birth commercial and housing development in some of the distressed areas of the state. This partnership brought huge attraction with Shaquille lending money and star power to a local developer who has a great experience and political contacts.  For more info you can checkout


Their partnership is aimed at urban downtowns in New Jersey. The Aspire is among many projects the team is planning to unveil. Other than residential units, O’Neal and company are planning to work on a movie theatre, retail complex, market-rate housing tower and three other developments in Newark. Working on various development projects in Jersey is one way of giving back to the city he spent his youth in and a smart investment at the same time. Boraie Development has been in the real estate business for some good time and has pulled great projects in the past. The partnership between O’Neal and Boraie is a great deal for the development of New Jersey. You can visit to see more.




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